Dec 20 2008
What is most important in my website?
This question is debatable in my opinion it is content (fresh content) because in order to rank highly organically you need to have quality, fresh content. Then secondly I would have to say user interface. The reason I say this is due to the sheer need for it in order to create conversions I have stated before and I will again you have 5 seconds to catch the attention of your website visitors. You need a good easy to use, user interface for this. You might ask how do I create quality fresh content for my site… I would suggest you start a blog and have a RSS feed on each page of your site to generate this. I would recommend doing a post at-least every other day and displaying the most recent 5 posts on your website. What should you write about? Write about new features you are offering clients, specials, recently finished projects, plans you have to improve you business for your clients. Just be creative I am sure you have something you can inform your public about. Plus it give a personal touch to your site. If you can get the CEO or President blogging that is a huge benefit cause the people who visit your site will have a large interest in what he says “it’s the voice of your company”.
